Trident Brand Guide

Photography

Photo Style

In addition to candid lifestyle images, the Trident brand leverages textural, conceptual and abstract imagery. See inspiration images and notes below when sourcing images.

Sourcing Textural Images

When gathering stock textural photo assets, try to use imagery that evokes motion and momentum.

Sourcing Candid Images

When gathering stock candid photo assets, aim for photos with these qualities:

  • Bright, even lighting and color

  • Laughing or smiling people

  • Expressive, genuine moments

  • Diversity in people and experiences

  • Conceptual ties to brand language

Note: when using images, aim for a minimum resolution of 300 dpi for print use and 72 dpi for digital use to ensure clear reproduction quality.