Trident Brand Guide
Photography
Photo Style
In addition to candid lifestyle images, the Trident brand leverages textural, conceptual and abstract imagery. See inspiration images and notes below when sourcing images.
Sourcing Textural Images
When gathering stock textural photo assets, try to use imagery that evokes motion and momentum.
Sourcing Candid Images
When gathering stock candid photo assets, aim for photos with these qualities:
Bright, even lighting and color
Laughing or smiling people
Expressive, genuine moments
Diversity in people and experiences
Conceptual ties to brand language
Note: when using images, aim for a minimum resolution of 300 dpi for print use and 72 dpi for digital use to ensure clear reproduction quality.